How We Continually Strive to be a Leader in Health and Well-being Coaching
Our Human Performance Coaches are responsible for eliciting new thinking, supporting people in finding leverage, and facilitating powerful transformations for authentic and sustainable change. ADURO’s expert coaching is based on the science of intrinsic motivation and behavioral psychology and is accredited by the National Board for Health and Wellness Coaching. Our coaching participants are presented the opportunity for choice. We meet people where they are and help them by first understanding what inspires them to make a change. We call this the “Ignite Moment” – the pivotal point in the Transformative Habit Change Model.
Human Performance Success
The success of our Human Performance program starts with finding the right people. We have found that the perfect combination of traits and training allows for our coaches to be effective and have huge impacts on the lives that they interact with every day. Below are the five specific skills that enable our coaches to make a lasting impact on the lives of our coaching participants:
Relationship builder: Our coaches are often trusted with intimate information from their clients in moments of vulnerability and awareness. It’s important that our coaches are able to build rapport quickly and communicate effectively. They must be high in empathy and optimism and have the ability to quickly connect with people in a meaningful way.
Active listener: Effective coaches spend 80% of their time listening to their clients and the other 20% asking powerful questions. They have the ability be present and to hear and pick-up on subtle nuances both in-person and telephonically. They need to be mindful of the things that are not being said, the pauses, and the energy that someone has around what they are saying.
Resilient: Resilience is the speed in which one bounces back from adversity and the willingness to move forward. Our Human Performance Coaches must have the ability to hear hard or discouraging things and be able to stay optimistic. They regard each human being as capable, creative, and complete, and values the individual’s thinking about their life as more important than the coach’s thinking about the individual.
Coachable: Giving and receiving feedback is critical to the success of any coaching program. We find that our coaches must have a high tolerance for receiving constructive feedback and for turning that feedback into opportunities for growth.
Fueled by growth and development: Our coaches are driven by an intense curiosity and genuine desire to help people develop and find the underlying obstacles that may be holding them back from their own potential. We find that our coaches also possess that same desire for their own growth and development. Excellence is a moving target and it takes constant growth and an openness to new thinking and learning.
“In the process of listening and identifying patterns, and being able to interrupt those patterns, the goal of a coach and the skill that we’re developing is the coach’s ability to support the client through powerful questioning that elicits new thinking.” – Dr. Toni Best, Chief Human Performance Officer
Effectiveness through Growth
Our coaches know that in order to be effective coaches they themselves have to continue to grow and be coached. At ADURO, we make sure that our Human Performance Coaches have access to the best training and resources. Here are a few of the ways that we continually strive to be a leader in setting the standard in health and wellness coaching:
Focusing on strengths: At ADURO, we believe everyone has unique strengths and success is all about focusing and putting those strengths to work. A strength is the ability to consistently produce a positive outcome through near-perfect performance in a specific task. A strength is composed of skills, knowledge, and talents. Focusing on strengths versus weaknesses provides the opportunity to grow and develop in a meaningful and impactful way. We believe that your talents are the best representation of yourself and your best opportunity to perform.
Creating a culture of meaningful feedback: We have several ways that we create meaningful feedback loops for our coaches. One form of feedback is the data from our coaching dashboard – connection rates, client satisfaction rates, completion of programs, etc. From day one, our coaches work alongside a senior coach mentor who guides them through live coaching including in the moment feedback, call evaluations, specific skill training, and proficiency measurements. Our method of continuous feedback ensures that our coaches are always working with the right skill and the right methodology at the right time.
Providing resources for continual growth and development: As a founding fellow of the Institute of Coaching, McLean Hospital Harvard Medical School Affiliate our team has access to the latest and most innovative coaching resources. In addition, we have an extensive library of thought leadership and science books that are always available to our Human Performance Coaches.
Initial intensive and ongoing training: The National Board for Health and Wellness Coaching is a consortium that has pioneered science-based training, education, and research of health and wellness coaches. The National Board Certification of Health and Wellness Coaches (NBC-HWC) is based on extensive research and allows proficient coaches to stand apart from coaches who have not received adequate coach training or assessment of their coaching skills and knowledge. As an NBC-HWC approved training program, ADURO’s Human Performance Training Program is required to educate, teach, and show proficiency in coaching structure, coaching process (communication, relationships, techniques), ethics and legal, and health and wellness (health, health promotion, and disease prevention, applying a whole-person perspective).
Our Human Performance Coaches have one of the most challenging and rewarding jobs at ADURO. Their coaching is what taps into an individual’s intrinsic motivation and helps them identify their limiting beliefs that are holding them back from reaching their goals. Our coaches help to change people’s lives by focusing on possibilities and potential and we’re proud to give them the resources and tools they need to be successful.